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The seven golden rules of social media

September 30th, 2009

It is critical to start by evaluating whether social media is right for your business. Just because a marketing tool exists it does not mean that you have to use it!

Think about where social media could fit into your business strategy. Often with new marketing techniques there is a risk of running ahead of where the business really is.
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Posted in FL1, General, Marketing, Technology | 1 Comment »

FL1 are recruiting a new Web Designer

September 15th, 2009

Are you creative, talented and with an eye for detail?

Our office in St Albans, Hertfordshire is looking for an experienced Web designer.

You will be responsible for designing a large range of websites from a small web presence to a large online shop, and work within a fast paced and exciting environment.

The ideal candidate will have excellent communication skills, be creative and have sound graphic design and XHTML/CSS skills.

Knowledge of WAI, Javascript, Flash, Photoshop or FireWorks are also hugely beneficial.

All applicants must have at least 2 years demonstrable experience and be prepared to travel.

This is a Permanent, full time role based in St Albans, Hertfordshire.
Salary is highly competitive and comes with a monthly bonus scheme.

Interested?

Please write in the first instance with accompanying CV to recruitment@fl1group.com

Posted in Careers, FL1, General | No Comments »

How to keep in touch with your customers – email marketing

September 14th, 2009

How do you keep in touch with your customers?
So how do you keep in touch with your customers, phone, and email? But of course!

But do your existing customers really know what your business is doing and know about the great new service or offer your promoting? The reality is; too often not.
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10 Reasons Websites don’t rank in Google Pt5: Poor inbound links (Search Engine/Link PR)

September 7th, 2009

Link PR is the value of having other relevant websites linking to your website. For example, with two websites that are identical, the website with 50 relevant links to the website will always rank higher than an identical website without any links.
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Posted in FL1, Search Engines | No Comments »

This month at FL1

September 1st, 2009

So what’s been happening at FL1 this past month?
The answer is… quite a lot!

Apart from holidays, cups of tea and the usual banter, we’ve been rummaging under the hood of Microsoft’s new search offering Bing, building mobile apps for the iPhone (more on that soon) and ramping up the Microsoft .NET development side of things.
We’re starting to get some great testimonials from people who we’ve helped get started with blogging and tweeting, which is fantastic, and always encouraging.

Our big announcement this month is not only that Niall got back from Scotland in one piece, but that we’re launching a new company, FL1 Software.

FL1 Software focuses on bespoke software development headed up by Jason Sammon.
We’ve always had a great deal of expertise in the programming of Windows, Web and mobile software systems that are database driven, so it seemed natural to focus more on this area of the business along side with the web.

FL1 Group remains focused on web design and marketing and is now headed up by Garth McCaughan, Jason Sammon’s successor.

So what will change?
We’ll still be committed to offering the best and most impartial advice, customer service, creativity and technical solutions.
We’ve got big plans to develop both sides of the business, and most importantly, to help develop yours too!

Posted in FL1, General | 1 Comment »