This month at FL1

An interesting case study in to the world of online credit card fraud and how the banks have enforced PCI/DSS compliance.

Google Analytics continues to get better and better, how can you leverage this great tool to generate more business?

Improving The Conversion Of Your Product Page

If you’re running an e-commerce website, improving the conversion of your product pages can have a dramatic effect on your bottom line. We share some tips on how you can improve your pages…

10 Reasons Websites don’t rank in Google Pt7: Tags and Titles

You may have heard the term “Meta Tags”, and possibly heard about Page Titles. So if Google was the first to take the initiative of ignoring Meta Tag key words, and basing its decision on how to rank a website’s page based predominantly on the words found on the page, how important are Tags and Titles?

10 Reasons Websites don’t rank in Google Pt6: Content in Images and Flash

Images and Flash animation are great ways to bring your web pages alive and create a truly interactive web page, however how do they really affect your Search Engine ranking?

Advanced DIY Google Adwords and SEO Seminar

Friday 20th April 2010 A fun and rewarding half-day seminar presented by Jason Sammon of FL1 Group and June Cory of My Mustard. This is a relaxed and non-techie seminar that is aimed at businesspeople with a preliminary knowledge of Google AdWords and Search Engine Optimisation (SEO) but who want to know more and how [...]

10 reasons to start blogging

Ever considered what a blog is, why you need one and how your business could benefit?
Here’s some reasons you may want to consider before taking the plunge in to the world of “blogging”

Is there anybody there? six reasons why no-one is commenting on your blog posts

1. not enough traffic to your blog/website Like all communications and marketing, if people do not know about your content they won’t be able to participate. There are very few shortcuts to building significant traffic levels but the most consistent solution is an email database. It takes time to grow your own list but quality [...]

Twitter and Google, a marriage made in search heaven?

Times are a-changing at Twitter – it’s become a serious player in social media. According to Twitter’s blog, they have "partnered with Google to index the entire world of public tweets as fast as possible and present them to their users in an organized and relevant fashion"

10 Reasons Websites don’t rank in Google Pt5: Poor inbound links (Search Engine/Link PR)

Link PR is the value of having other relevant websites linking to your website. For example, with two websites that are identical, the website with 50 relevant links to the website will always rank higher than an identical website without any links.

10 Reasons Websites don’t rank in Google Pt4: Duplicated content

Quality content is the one thing that Google strives to find in any website including yours, so make sure that Google only finds that content in one place, or rather at one web address.