01727 739812

This month at FL1

August 2nd, 2010

It’s been an interesting past few weeks at FL1 Group.

As well as building blogs, shops and content managed websites, we’ve been involved with securing a company’s website that wasn’t PCI/DSS compliant. The website stored credit card details in a database that was hacked into and the credit card details were retrieved. Two of them were used fraudulently, and that’s where the story began. The banks got involved with fines and costs to recover the costs of the fraud. Added to this the company has been forced to go through a programme of becoming fully compliant. To-date, adding the costs of consultants, website changes, fines, costs to re-issue cards, and significant amount of off-line processing changes and new equipment, the cost to the business at this current time runs in excess of £170,000!

This particular business is lucky enough to be owned by a much larger parent company that could absorb these costs, but these sorts of costs would easily put most small companies out of business.
It’s been an eye opening project that’s for sure, and based on what we’re learning from it, we’ll certainly be putting together a seminar to help more business understand what PCI/DSS is all about and how to stay on the right side of the banks.

It’s not all been about “the dark side” of the internet though…honest!

Ali’s been settling back in and taking to his new role as designer and project manager like a duck to water.
We’ve also teamed up with some a partner that will help our online stores excel using the shopping and affiliate portals, which has to be a good thing in these challenging times.

More on that next month!

As Google’s superb Analytics package gets better and better, we’re proud to announce some free workshops we’re running throughout the summer holidays. We install it on every single website we build, so if you’d like to know how to see how your website is really working, let us know.

The most important thing to consider, is tools like Google Analytics allow you to discover what’s working, but more importantly what’s not!

If you’d like to book a Google Analytics workshop or want to know more about PCI/DSS, drop us a line or call 01727 739812.

See you next month!

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Advanced Social Media Seminar, Friday 26th November, 2 places left

November 26th, 2009

Blogs, Pods and Wikis is a fun and un-techie seminar that will introduce you to some of the new, advanced social media marketing tools that businesses like yours are using to expand.

Next generation social media tools have bought huge opportunities for small companies to compete nationally or internationally with large organisations.

Many of these new tools e.g. Twitter applications are ideally suited to service businesses, SMEs and sole traders.

This is a practical, half-day seminar that will deliver real information and easy to follow techniques.

Who should come? The Directors, Managers and owners of start-ups, SMEs and businesses without a large marketing department.

Unlike many courses, this half-day seminar one will quickly pay for itself – and be highly enjoyable!

We’ve only got two places left, so be quick to book now

Friday 27th November 2009
9.30am (registration from 9.00 am) – 1.00 pm and buffet lunch
at: The County Constitutional Club, 29 Ridgmont Road, St Albans, AL1 3AG

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FL1 Seminars

March 26th, 2009

We are pleased to announce a bunch of new seminars taking place this summer.

1st May 2009 – Search Engine Optimisation and Social Media – using the internet to grow your business
15th May 2009 – Blogging, Podcasting and Video for Beginners
5th June 2009 – Understanding and using social media to grow your business
19th June 2009 – Search Engine Marketing

For more information please visit http://www.blogspodsandwikis.com

Posted in FL1, General, Marketing | No Comments »