How To Use Facebook Questions for Free Market Research

When the new Facebook Questions launched in March, the assumption was that individuals would mostly use the new tool, however, communicators, public relations professionals and marketers are taking the lead in putting Facebook’s new polling feature to the test, using Questions as a fast and inexpensive market research tool.

How to Automate Your Social Media Marketing Efforts

So you’ve got all of your social media networking accounts set up, now what? Once the social media account creation tasks are complete, the next stage involves growth, building and interaction. To give you some assistance in determining what tools and strategies you could be implementing to build your customer base, your social media growth and your brand image, here’s a tip: automation. By automating parts of your social media campaign, you can save yourself a large amount of time and money.

5 Reasons to consider a Facebook Page for your Business

Facebook pages are a new thing by any stretch of the imagination, however it’s only recently that they’ve really come in to their own and started becoming popular for all businesses large and small.

If you think it’s just a gimmick and can’t see how having a presence for your business on Facebook is going to work, think again!

What is WordPress? 10 things to get you started

WordPress is an Open Source blogging platform, that actually makes a very flexible and affordable Content Management System for a website. Because it’s Open Source it’s free which means no software licensing costs, and it’s arguably becoming one of the most widely used and developed packages on the internet. So why use it?

Four technology trends to watch in 2011

How will IT affect your business in 2011? What new technology could give you a real advantage? Four industry experts give us their tech tips for the year ahead

Beginners Guide to Google Base/Product Feeds

In the world of ecommerce if you’re not taking advantage of Google Product Feeds/Base then you’re missing a huge trick. We look at how the basics of Google Base/Feeds work.

Some useful new free workshops

Due to the popularity of our Google Analytics Workshops, we’re pleased to announce 5 new workshops including WordPress, e-commerce, Social Media, Search Engine Optimisation and Copy Writing for the web.

A Facebook page for your business isn’t worth it…or is it?

Facebook tends to attract people in a personal rather than professional capacity, therefore social or consumer driven marketing has always traditionally worked well.
But what about Business to Business? Surely there’s no point, it would never work?
Here’s what happened when we tried it…

10 Things to consider before trading online: part 3

With online shopping becoming more and more popular, building an online shop can be an excellent way to generate additional revenue. Many businesses fail or struggle to make an impact online.
We look at part 3 of how you can avoid the most common mistakes.

10 Things to consider before trading online: part 2

With online shopping becoming more and more popular, building an online shop can be an excellent way to generate additional revenue. Many businesses fail or struggle to make an impact online.
We look at part 2 of how you can avoid the most common mistakes.